Strategic brains. Creative chops. Results to match.
Hi, I’m Libby — a hybrid creative strategist and art director crafting insight-driven campaigns that connect brand and performance beautifully. From B2B SaaS and FinTech to retail, I partner with teams—freelance or in-house—to lead smart, effective creative that delivers real impact.
Big wins
My most impactful in-house work that delivered real results.
Tools
Adobe Creative Suite
Figma, Sketch, Adobe XD
Jira, Workfront, Tableau
Industries
FinTech & Digital Payments
B2B & Enterprise SaaS
Banking & Financial Services
B2C & Omnichannel Retail
Specialties
Creative strategy & campaign direction
Demand gen & performance marketing
Digital ads (LinkedIn, Facebook, Google)
Print & editorial design (direct mail, collateral)
Executive presentations & pitch decks
UX/UI & conversion-focused web design
Event tradeshow booth/collateral